(Brains & Meltdowns: How Art Toys Became Evolution in Vinyl)

Subject: What If the Brain Was the First Art Toy?
Title: When Art Leapt and Never Looked Back
Subtitle: From Spain to Jakarta, two ArT Toys are rewriting evolution.

Today’s Newsletter is special.
Because today, we’re not just talking about ArT Toys.
We’re talking about an evolution: live, colossal, and happening right now at Art Jakarta Gardens, the biggest art fair in Southeast Asia.

They told You evolution was about survival.
They were wrong.
It was always about reinvention.

🔥 2008. Emilio García sculpts the impossible: a brain with frog legs.
🔥 2025. That brain grows 151 cm wide—and lands in Indonesia.
🔥 Meanwhile, Coté Escrivá melts your childhood idols into rebellion.

This isn’t just Art. This is a neurological event.
And it’s happening right now, at Art Jakarta Gardens, the most important Art Fair in Southeast Asia.

Two Spanish creators.
Two very different explosions.
One message: Stop collecting what You already understand.

🧠 Jumping Brain didn’t come to be displayed.
It came to disrupt.
Like Apple turned a phone into a revolution, García turned a brain into a philosophy…one that leaps, mutates, and refuses to sit still.

🔥 And Coté Escrivá?
His Melted Friends aren’t just dripping nostalgia.
They’re exposing it.
They tell You everything you never wanted to admit about what You grew up loving.

🎯 These aren’t Toys.
They’re ideas in Fiber Re-Inforced Plastic.
They don’t sit on shelves. They explode in Your perception.

Welcome to the era where ArT Toys aren’t things.
They’re statements.

From the brain that jumped over logic…
to the friends who melted your comfort zone…
This is not ArT Toy collecting.
This is confrontation.

📍 Want the originals?
🔥 Jumping Brain (Big Green) is a one-of-one.
🔥 Melted Friends (Small)…only a few left.
And both were made in collaboration with Art Toy Gama.

And production and creativity by MOT Museum from Indonesia. Jakarta’s epicenter for collectible rebellion, where Art Toys meet radical curation.

🧨 Don’t wait for your gallery to understand it.
They’re still stuck debating what “art” means.

You already know.
And if you don’t collect it—
someone else will.

👉 Go to the store now → [Shop]
🎨 Sculpted truth. Melted myths. Unapologetically yours.

📍 Join the First and Only Art Toy Newsletter Society in the World here: https://emails.arttoygama.com/l/email-subscription

This email was originally sent to the Newsletter subscriber list on April 24, 2025

Tuesdays 16:12. Thursdays 17:47. Sundays 18:32.
3 times a week, we don’t send a Newsletter.We jam the signal.

Art Toys. Paintings. Fine Art Prints. Not what You expect.

The Power of Dis(Play)

Real collectors don't follow trends—they redefine them